Warner Music Latina (WML) has struck a worldwide partnership with outstanding Dominican artist Tokischa to launch SOL, the artist’s personal document label in partnership along with her supervisor Angelica Piche, inside WML.
Tokischa will launch her personal music by SOL and also will have the power to signal new artists. The deal can also be supported by Atlantic Data.
Based on Warner Music Latina, this new partnership will see it introduce Tokischa’s music to new audiences with the intention of “establishing her as a real world star”.
Warner says that Tokischa “has revolutionized the music scene and challenged conventional norms and perceptions in regards to the position of girls in music”.
The announcement provides that “since her debut, the artist has soared in reputation whereas championing an impactful message of empowerment, self-acceptance, and liberty, attracting an unlimited and frequently rising viewers”.
Tokischa’s latest collaborations embody the singles Journey Or Die ft. Sevdaliza, Sweet, Daddy ft. Sexyy Purple, and Chulo pt. 2 with Dangerous Gyal and Younger Miko.
The artist has additionally beforehand collaborated with superstars like Madonna, ROSALÍA, J Balvin, Ozuna, and Marshmello.
Exterior of music, Tokischa has change into a outstanding determine within the vogue world, attending high-profile occasions such because the CFDA Style Awards, the Latin American Style Awards, and most lately starred in Jean Paul Gaultier’s new TRÈS GAULTIER marketing campaign, alongside Amelia Grey.
“We’re excited to welcome Tokischa to the Warner Music household.”
Warner Music Latina
“We’re excited to welcome Tokischa to the Warner Music household. She is an artist who takes counterculture to its highest and finest expression. It’s a privilege to be a part of this new chapter in her profession, assist increase her world affect, and help her limitless artistic imaginative and prescient,” Warner Music Latina stated in a press release. (Alejandro Duque, President of Warner Music Latin America; Roberto Andrade Dirak, Managing Director of Warner Music Latina; and Natalie Cotton, A&R Director at Warner Music Latina)
“We’re thrilled to launch SOL, a label that shall be a house for misunderstood artists.”
Angelica Piche, SOL
Angelica Piche, SOL’s co-founder who’s answerable for the undertaking’s improvement, stated: “We’re thrilled to launch SOL, a label that shall be a house for misunderstood artists. It’s crucial for us to present a voice and an area to individuals who, like us, began from scratch.”
“We couldn’t be extra excited to be a part of this subsequent chapter of her profession and dealing alongside Angelica, Alejandro, and the complete crew.”
Julie Greenwald and Craig Kallman, Atlantic Music Group
Atlantic Music Group Chairman & CEO Julie Greenwald and Atlantic Data Chairman & CEO Craig Kallman, stated: “Tokischa is a one in every of one artist.
“We couldn’t be extra excited to be a part of this subsequent chapter of her profession and dealing alongside Angelica, Alejandro, and the complete crew.”Music Enterprise Worldwide