Creatopy, a startup that makes use of AI to automate the creation of digital advertisements, has introduced on a brand new CEO: Tammy H. Nam.
Nam was beforehand COO and CMO at photo-editing startup PicsArt, and earlier than that the CEO of video streamer Viki. She instructed TechCrunch through e mail that Creatopy was on the lookout for a US-based government who is aware of tips on how to scale early-stage startups, has labored with European founders (the product was first developed in Romania), and understands advertising and marketing tech.
“Fortuitously, I match that invoice,” she stated.
Nam can also be becoming a member of the Creatopy board, whereas the startup’s earlier CEO Dan Oros has stepped into an advisory function.
The startup introduced a $10 million Collection A led by European VCs 3VC and Level 9 final yr. In a press release, 3VC associate Eva Arh described Nam as “among the finest operators I do know.”
Between February 2024 and February 2025, the corporate claims to have grown mid-market and enterprise income by 400%, with a lot of that progress coming prior to now six months. Prospects embrace AstraZeneca, NASCAR, and The Economist.
“What’s exceptional about Creatopy — particularly for a comparatively unknown firm — is our capability to land main enterprise clients in demanding industries like pharma and banking,” Nam stated.
She added that clients love the product for “our intuitive interface, distinctive product capabilities, and wonderful customer support.” The truth is, she instructed that as giant language fashions grow to be “ubiquitous,” Creatopy differentiates itself based mostly on its “capability to know buyer wants and ship — maybe mockingly — high-touch worth on high of the AI.”
Nam additionally described model security as a “high precedence,” with advertising and marketing managers importing model kits throughout account setup, and people kits guaranteeing that each AI-generated advert adheres to their model pointers.
“Our AI doesn’t change strategic considering; it amplifies it,” she stated. “A few of our clients have reported a 10x or extra improve in productiveness as a result of we get rid of the tedious, guide work of producing a whole lot of advert variations throughout sizes, codecs, languages, and so forth.”
