NTERTAIN, the Latin-focused content material and media firm led by Lex Borrero, Tommy Mottola, and Tainy has acquired The Official Latino Movie Pageant.
The announcement of the merger arrives alongside the launch of NTERTAIN’s new NVISION Movie & Music Pageant, which is able to happen October 10 – 12, 2024, on the Palm Springs Artwork Museum in Palm Springs, CA.
The broader NTERTAIN firm can be comprised of NEON16, NTERTAIN Studios, and tradition advertising and marketing company AM16, which was launched following the acquisition of ARRO MEDIA in June final 12 months.
Over the previous decade, The Official Latino Movie Pageant has showcased 1000’s of movies and featured notable contributors like Xochitl Gomez and George Lopez.
Commenting on NTERTAIN’s choice to accumulate the pageant, Lex Borrero, CEO of NTERTAIN, instructed us: “We, like most Latinos in Hollywood, desire a change in how we’re represented and included all through all the world of media.
“We noticed this as a possibility to unite our group and supply a platform that can turn out to be the gold customary and start the dialog to actually impression our trade.”
Borrero added that the addition of the pageant to NTERTAIN’s steady of manufacturers will make the corporate “the nucleus of our group, subsequently attracting the perfect Latina and Latino expertise and tales as properly making us the flag carriers for the motion we’re titling The Energy of Latino Tradition’.”
This strategic acquisition additionally renews the pageant’s partnership with Palm Springs Museum the place the pageant and convention will happen over three days.
NTERTAIN says that attendees on the occasion can anticipate “a dynamic lineup” of movie screenings, music performances, artwork exhibitions, expertise showcases, and conference-style panels and displays that present beneficial perception into the trade’s future.
Submissions open April 9, 2024, for US and Worldwide Shorts and options in Drama, Horror/Sci-fi, Documentary, Comedy, Experimental and animation, and Music Movies.
The highest awards for Finest US and Worldwide Options will likely be $10,000, respectively, and for Finest US and Worldwide Shorts, they are going to be $5,000.
The Open submission name begins on April 9, 2024, and the Early Chicken deadline for submissions is Could 19, 2024.
The Official deadline for submissions is June 29, 2024, and the Prolonged deadline for submissions is July 19, 2024.
NTERTAIN says that the occasion arrives “at a important time when the American Latino inhabitants is driving US general progress, but illustration in entrance of and behind the digicam stays a mere 4%”.
Through NVISION, NTERTAIN says that it seeks to deal with this disparity by providing a platform that helps rising expertise and “catalyzes trade change”.
“Our purpose is to not solely affect how Latino tradition is represented however to additionally guarantee it contributes to shaping the media panorama.”
Lex Borrero, NTERTAIN
Commenting on his long-term objectives for the pageant, Lex Borrero mentioned: “Trying ahead, our long-term ambitions for the NVISION Movie & Music Pageant are to determine it because the premier platform for Latino artists throughout the globe to showcase their work.
“Our purpose is to have NVISION develop past this Movie and Music pageant right into a motion that helps, nurtures, and propels Latino expertise to the forefront of the worldwide media scene.
“Our purpose is to not solely affect how Latino tradition is represented however to additionally guarantee it contributes to shaping the media panorama. By doing so, we goal to create a long-lasting impression that transcends the pageant itself, fostering innovation and creativity within the arts whereas selling larger understanding and appreciation of Latino tradition worldwide.”
“This new three way partnership can not come at a larger time for the pageant. It was essential for me to search out companions who perceive constructing companies and in addition perceive our tradition.”
Danny Hastings, pageant creator
Danny Hastings, the creator of the pageant, added: “This new three way partnership can not come at a larger time for the pageant. It was essential for me to search out companions who perceive constructing companies and in addition perceive our tradition.
“Their monetary and emotional dedication to our group is obvious, making this a win-win for our beloved group.”Music Enterprise Worldwide