TikTok has launched an in-app hub for BTS star to advertise his new album MUSE, which was launched immediately (July 19).
Jimin is the newest artist to get a devoted in-app hub on TikTok, following the in-app expertise launched for Taylor Swift’s The Tortured Poets Division in April
TikTok, which claims to be “the main platform for music discovery” says that its new immersive hub provides BTS followers interactive experiences and entry to unique content material solely accessible in-app.
Beginning immediately, followers can acccess the #Jimin_Who hub by clicking on the search banner that seems alongside associated phrases resembling ‘Jimin’ and ‘BTS’.
TikTok says that followers will likely be introduced with challenges to unlock a ‘limited-time unique’ profile body’.
Moreover, the hub options top-performing content material from Jimin and a Fan Highlight showcasing standout members of BTS’ ‘ARMY’ fanclub.
Based on TikTok, Okay-Pop has emerged as one of many fastest-growing genres on the platform.
Okay-Pop artists comprised 50% of the most-viewed world artists on TikTok in 2023 and The #kpop hashtag has generated 59.8m posts and amassed 602 billion video views.
Since debuting over a decade in the past, BTS (@bts_official_bighit) now have the fourth greatest artist account on TikTok.
The band has amassed over 65.5 million followers and acquired 1.4 billion likes on the platform.
TikTok reportst that hashtags associated to the group proceed to generate “big engagement”, with #bts showing in 94.1 million creator movies and #bts_official_bighit in 33.4 million.
In the meantime, Hhashtags associated to #jimin have been featured in additional than 22.9 million creator movies.
After releasing his debut solo album FACE final 12 months, Jimin’s No.1 tune, Like Loopy, impressed greater than 300,000 creator movies, and the dance video posted on the group’s TikTok was seen over 36.2 million instances and acquired greater than 8.6 million likes.
Jimin lately shared an unique behind the scenes video of pre-release single Smeraldo Backyard Marching Band (feat. Loco) from MUSE, which has been seen by 11 million followers and acheived 2.5 million likes.Music Enterprise Worldwide
