Sweden’s Göteborg Movie Pageant launches its forty eighth version this Friday, and for the primary time in a decade, it’ll achieve this with a brand new Inventive Director.
Pia Lundberg, previously Counsellor for Cultural Affairs on the Embassy of Sweden in London, changed Jonas Holmberg as Inventive Director final March. Holmberg stepped down for a job on the Kalmar Artwork Museum in jap Sweden. Earlier than her stint in London, Lundberg was Head of Worldwide on the Swedish Movie Institute from 2007 to 2018. Initially a journalist, she started her profession as a author and editor for varied Swedish and worldwide media retailers specializing in movie and tradition. She served because the editor-in-chief of the Swedish movie journal Cinema for 4 years.
Lundberg’s first version opens with the debut screening of Norweigan filmmaker Eirik Svensson’s newest function Protected Home (Før mørket). Different highlights embrace visits from Thomas Vinterberg and Julie Delpy. The pageant can even maintain a uncommon retrospective of works by Swedish filmmaker Mai Zetterling. The pageant will display screen her movies Loving {Couples} (1964), Evening Video games (1966), and The Ladies (1968).
Beneath, Lundberg digs into programming her first version as Göteborg head, competitors with Sundance and Rotterdam, and what she described because the “monetary disaster” that’s forcing “formidable” Swedish filmmakers to make their work elsewhere.
Göteborg runs from January 24 to Feburary 2.
DEADLINE: Pia, how did your appointment come about?
PIA LUNDBERG: I heard Jonas was on the brink of depart the pageant. On the time, I used to be dwelling in London. I returned to Sweden and was inspired to use for the place. So I did. I went by the recruitment course of and it was rigorous.
DEADLINE: What’s your movie background? You’re in all probability greatest identified internationally for main cultural efforts on the Swedish embassy in London.
LUNDBERG: I began as a journalist. The most effective jobs I ever had was editor-in-chief of a movie journal revealed by the Stockholm Worldwide Movie Pageant, a competitor of Goteborg.
DEADLINE: I’ve heard rather a lot about that Stockholm Movie Pageant journal. A number of producers, together with Jakob Abrahamsson and Patrik Andersson at Mylla Movies, instructed me they began their careers there.
LUNDBERG: Sure, I employed them. I used to be their editor. They had been a few of my greatest writers. The pageant director at Stockholm on the time would at all times touch upon how I discovered nice movie professionals like Jakob and Patrick. And shortly sufficient, she stole them for her programming division. That occurred a number of instances. I used to be then the Swedish correspondent for Display screen Worldwide and the Nordic correspondent for Selection. I used to be then recruited to function head of worldwide on the Swedish Movie Institute. I did that for 10 years earlier than shifting to London.
DEADLINE: How have you ever discovered your first 12 months as Inventive Director?
LUNDBERG: It’s been a pleasure and loads of enjoyable. However all the pieces is new. I’ve felt a lot like an early newbie with all the pieces. There’s a beautiful crew working right here and one of many best issues about this pageant is that folks maintain coming again and so they keep for a very long time, which is an effective signal for a pageant.
DEADLINE: And programming-wise. How was that have? What number of movies did you see?
LUNDBERG: The crew noticed roughly 3000 movies, which we whittled right down to 270 movies. It’s a giant programme, however you simply fall for some movies and at all times attempt to get one of the best ones. It’s at all times a contest, after all, with different festivals. One downside we had this 12 months, which I used to be fairly involved about, was Sundance. We’ve historically taken place the week after Sundance and parallel to Rotterdam. This 12 months Sundance determined to push their pageant per week forward. So we’re now parallel to Sundance and Rotterdam will likely be after us, which created much more competitors. However we’ve been working intently with Sundance. Nordic filmmakers often go from Sundance to Gothenburg. Doing that in the identical week this 12 months has for apparent causes proved not possible for some. However we’ve managed with a few movies.
DEADLINE: Are there any titles you’re nonetheless burning about since you couldn’t lock them?
LUNDBERG: There’s at all times competitors. Some movies you don’t get as a result of they get an excellent slot in Berlin. However for Swedish and Nordic movies, Göteborg can be identified to be launch platform, which is nice for us. I used to be unhappy about Alicia Vikander’s The Evaluation. We work intently together with her on a movie lab she launched with the pageant. I noticed The Evaluation in Toronto and was very a lot hoping to get it since Alicia is from Gothenburg. It could have been movie to display screen right here. However that had its premiere on the Stockholm Movie Pageant.
DEADLINE: I did this similar pre-festival interview with Jonas over the previous couple of years. He usually mentioned his job as Inventive Director was to develop the pageant. What do you wish to do along with your tenure?
LUNDBERG: Jonas did an incredible job in his 10 years on the pageant. I’ve tried to not change the issues which have been working. I believe it’s essential that the pageant clings to its Nordic focus as a result of that’s what brings within the worldwide crowd. Additionally, we’ve a really vibrant and powerful business part, which attracts loads of worldwide professionals. I believe festivals are essential occasions in as we speak’s society. It’s about extra than simply reaching out to audiences. Movies and festivals may also help folks to suppose in another way and be extra open to new views. We reside in very worrying instances. That’s partly why we selected ‘Disobedience’ as our focus for this 12 months’s pageant.
DEADLINE: Göteborg has turn out to be well-known for its pageant ‘stunts’. Will these stunts proceed beneath your tenure? None have been introduced thus far.
LUNDBERG: I like these stunts. We’ve been engaged on stunts and a few issues will likely be occurring in the course of the pageant.
DEADLINE: Are you able to inform us something extra? Maybe the place we must be paying consideration.
LUNDBERG: It’s best to take note of our opening ceremony and what is perhaps mentioned or launched there.
DEADLINE: After some years away, what’s your evaluation of the present business? Globally and domestically. What are the traits in Sweden?
LUNDBERG: The pattern in Sweden has been much less and fewer cash for filmmaking for a number of years. It’s turn out to be an actual downside. Sweden beforehand had a robust movie coverage, but it surely’s deteriorated previously decade. The Swedish Movie Institute has far too little cash at hand out to filmmakers. Inflation and the recession have additionally exacerbated issues. There’s a actual monetary disaster within the Swedish movie business. The Swedish authorities has appointed a specialist floor to look into this. I’m truly concerned. I used to be appointed earlier than I joined the pageant, so I’ve been working rather a lot on concepts for a brand new Swedish movie coverage with hopefully some extra money.
Over the past 6 months, I’ve been very impressed with the Danish and Norwegian tasks. Manufacturing in these international locations is blooming proper now. Sweden shouldn’t be in a really wholesome place, which is gloomy. We’ve so many extraordinarily gifted filmmakers and we danger dropping them — as an example, Magnus von Horn, the filmmaker who made The Woman with the Needle. Magnus is definitely from Gothenberg. He was educated on the nationwide movie faculty in Poland. So he has one leg in Poland and one other in Sweden. His second movie was a Polish-Swedish co-production. Nonetheless, The Woman with the Needle, was a majority Danish manufacturing, with Sweden as a co-producer. I might like to see filmmakers like Magnus being well-financed in Sweden and making their movies right here. However we’re at present in a state of affairs the place it’s too onerous for formidable Swedish filmmakers to maintain making movies right here. Ali Abbasi is one other one. It’s an actual battle.
